Specialization in Omnichannel Communication

Online Training

Specialization in Omnichannel Communication

Name: Specialization in Omnichannel Communication en España
Brand: UDAVINCI
SKU: 368715-2301
Availability: InStock

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300 hours

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Spanish

We understand omnichannel communication as one that relies on the combination of on- and off-line channels in an integrated strategy, essential in a world in which the distance between analog and digital tends to disappear. With this Specialization in Omnichannel Communication you will learn to create the perfect mix of traditional and digital communication tools and actions. Also to choose the best distribution and sales channels, as well as to develop professional communication plans and establish crisis management protocol to achieve competitive organizational communication. All this, with a flexible methodology and with the support of specialized teachers.

Instituciones educativas

495€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand the concept and characteristics of the omnichannel strategy. - Know the tactics and tools of on and off-line communication. - Implement sales distribution channels both on and off-line. - Develop 360 communication plans for any organization. - Establish crisis management protocols. - Manage communication areas or departments.

Content

Career opportunities

The main professional opportunities for this Specialization in Omnichannel Communication are to work in marketing and communication areas as a marketing manager, communication manager, press manager or sales manager, among others. Get a specialization where you will be able to lead highly qualified and specialized teams.

What it prepares you for

This Specialization in Omnichannel Communication prepares you to manage digital communication, audiovisual communication, corporate communication, social media communication, sales and distribution channels in an integrated way. Also to carry out the planning and development of a communication plan, as well as to create crisis communication systems and plans. You will be able to manage marketing and communication departments and teams.

This Specialization in Omnichannel Communication is aimed at marketing and communication professionals. It is especially interesting for marketing managers, communications managers or press managers. Also for companies seeking to implement a comprehensive strategy in their marketing and communication departments.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.