Diploma in Cultural Management

Thanks to this Diploma in Cultural Management you will understand basic notions about innovation, communication and marketing, public collection, cooperation and cultural policies. In addition, you will learn to promote innovation in cultural organizations, dominate communication and cultural marketing strategies, understand the behavior of the public, manage cultural products and collaborate in international cultural projects. Cultural management is a fundamental field today, since it contributes to the promotion and development of culture. This training acts in response to the growing need for trained professionals to lead and manage cultural projects that adapt to a constantly evolving environment.

- Promote innovation in cultural organizations. - Develop effective communication and cultural marketing strategies. - Understand the behavior of the public and apply capture strategies. - Manage cultural products and plan communication strategically. - Use digital resources and social networks in cultural management. - Participate in cultural cooperation projects at national and international level. - Know and apply cultural policies in the field of foreign policy.

The professional departures of this Diploma in Cultural Management are cultural manager in public and private institutions, responsible for communication in cultural organizations, a specialist in cultural marketing, cultural advisor for international projects and collaborator in the development of cultural policies nationally and internationally.

With this Diploma in Cultural Management you will be prepared to lead innovative cultural projects, implement communication and marketing strategies in the cultural field, effectively manage cultural products, use digital resources and participate in cultural cooperation projects. In addition, it provides you with the necessary tools to understand and apply cultural policies in the context of foreign policy

This Diploma in Cultural Management is aimed at professionals and students interested in cultural management, communication and marketing in the cultural field. It is relevant to cultural managers, responsible for communication in cultural organizations, artists and cultural entrepreneurs.