Master in Marketing and Business Plan of the Microenterprise + University Degree with 5 ECTS credits

If you work in the marketing sector and have an interest in managing business plans, in addition to applying advertising and online marketing techniques this is your time, with the Master in Marketing and Business Plan of the Microenterprise you can acquire the necessary knowledge to develop this successful function, managing marketing campaigns.

- Recognize and implement the processes that make a company successful through the different media that advertising and marketing. - Learn to correctly perform marketing and advertising campaigns. - Develop the marketing plan for different types of small businesses or microenterprises identifying the marketing-Mix variables, depending on the nature and characteristics of different activities. - Organize the information prepared in the development of the business plan presenting the data in an understandable, coherent and convincing way in order to carry out actions for its communication to third parties. - Identify the phases of marketing planning and the objective of control and monitoring its development. - Argue the need to control and monitor the decisions and actions of the marketing plan for continuous improvement and efficiency of the marketing plan. - Put into practice the knowledge acquired through the approach and development of specific microprojects and a global innovation project through relational marketing. - Know the fundamental bases of online marketing and web positioning. - Learn the different natural positioning techniques, positioning strategies and efficiency.

- Recognize and implement the processes that make a company successful through the different media that advertising and marketing. - Learn to correctly perform marketing and advertising campaigns. - Develop the marketing plan for different types of small businesses or microenterprises identifying the marketing-Mix variables, depending on the nature and characteristics of different activities. - Organize the information prepared in the development of the business plan presenting the data in an understandable, coherent and convincing way in order to carry out actions for its communication to third parties. - Identify the phases of marketing planning and the objective of control and monitoring its development. - Argue the need to control and monitor the decisions and actions of the marketing plan for continuous improvement and efficiency of the marketing plan. - Put into practice the knowledge acquired through the approach and development of specific microprojects and a global innovation project through relational marketing. - Know the fundamental bases of online marketing and web positioning. - Learn the different natural positioning techniques, positioning strategies and efficiency.

The Master in Marketing and Business Plan of the microenterprise prepares to have a broad and precise vision of the business environment in relation to various marketing techniques to function professionally in the sector.

This Master in Marketing and Business Plan of the microenterprise is aimed at people who wish to be part of the marketing department of a company, as well as those who wish to take care of the business business plan.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.