Master in Business Intelligence and Big Data Analytics

Institución Educativa
Mode On-line
Duration 1500 hours
Languages Spanish
6.920 zł
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Plan de estudios

Summary

This master's degree in business intelligence and Big Data Analytics offers a very complete approach to data analysis, Business Intelligence, Big Data and Digital Marketing, providing advanced tools to interpret information and optimize business strategies. It covers data exploration techniques, data mining and visualization, in addition to SEO, Inbound Marketing and Web Analytical Strategies. During training, you will learn to handle fundamental tools in these fields such as Power BI, Tableau and Google Analytics 4, as well as applying attribution and automation models in strategic decision making. Professionals are oriented to improve organizational performance through data analysis and optimization.

Goals

- Dominate Business Intelligence tools such as Tableau and Power BI for data analysis. - Apply data mining techniques and automatic learning in strategic decision making. - Develop SEO strategies and web positioning to improve digital visibility. - Implement web analytics models with Google Analytics 4 and Google Tag Manager. - Optimize email marketing and social media management campaigns in the digital environment. - Identify opportunities in digital marketing through the analysis of Customer Journey. - Design data and automation -based digital advertising strategies.

Professional exits

With this master's degree in business intelligence and Big Data Analytics you can work in areas such as data analysis, Business Intelligence consulting, SEO specialist or web analysis, as well as in digital marketing positions, online advertising and social media management. You can also work in marketing departments, digital agencies, startups or large companies.

To prepare you

The Master in Business Intelligence and Big Data Analytics enables you to analyze and visualize data through Business Intelligence, Data Mining and Web Analytics, optimizing strategies in digital marketing and online advertising. You will learn to use tools such as Tableau, Power BI and Google Analytics 4, improving business decision making. You will also develop competences in SEO, INBOUND Marketing and Process Automation.

Who is it addressed

This master's degree in business intelligence and Big Data Analytics is aimed at professionals and marketing students, data analytics, administration and technology, interested in the analysis and optimization of information for decision making. Ideal if you want to specialize in digital strategies, Business Intelligence and data -based marketing.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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Master's degree in Business Intelligence and Big Data Analytics with 1500 hours issued by the European Postgraduate-Ceupe Center

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

Know more

Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.