Postgraduate in branding and advertising techniques: Brand Manager

Educational Institution
Mode On-line
Duration 300 hours
Languages Spanish
Gs. 3.047.000
Pago en cuotas sin intereses Acceso para siempre para consultar tu curso

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Curriculum

Summary

If you want to be an expert in branding and advertising techniques and learn the techniques on digital communication this is your time, with the course in branding and advertising techniques you can perform this function of the best possible way. Today the Internet is a key tool APRAs the success of companies, so it is necessary to learn about their operation and how to communicate in it, so this course in branding and advertising techniques will teach you the necessary knowledge for a correct branding for the brand in addition to the different digital communication techniques and existing online communication tools such as social networks.

Goals

- Describe the functions of communication in the commercial and digital field, identifying the specific techniques of marketing and electronic commerce based on consumer behavior. - Discover the characteristics and innovations that will come hand in hand with web 3.0, and control the operation of the main communication and interaction tools in the digital medium. - Know the different advertising strategies offered by the Internet and mobile devices, as well as learn to create online sales campaigns and promotions. - Learn to create online sales campaigns and promotions. - Know the different social networks and create strategies in them. - Learn the need for Internet advertising. - Analyze the advertising communication process identifying the most suitable communication techniques. - Develop in depth the concept of advertising and its applications in the professional field. - Identify the role that advertising plays within a company. - Differentiate the different advertising media, identify sources of information, as well as clarify concepts and terms linked to advertising, communication and marketing with their corresponding connotations with the world of work and specifically with the work areas that occupy us.

Professional opportunities

- Describe the functions of communication in the commercial and digital field, identifying the specific techniques of marketing and electronic commerce based on consumer behavior. - Discover the characteristics and innovations that will come hand in hand with web 3.0, and control the operation of the main communication and interaction tools in the digital medium. - Know the different advertising strategies offered by the Internet and mobile devices, as well as learn to create online sales campaigns and promotions. - Learn to create online sales campaigns and promotions. - Know the different social networks and create strategies in them. - Learn the need for Internet advertising. - Analyze the advertising communication process identifying the most suitable communication techniques. - Develop in depth the concept of advertising and its applications in the professional field. - Identify the role that advertising plays within a company. - Differentiate the different advertising media, identify sources of information, as well as clarify concepts and terms linked to advertising, communication and marketing with their corresponding connotations with the world of work and specifically with the work areas that occupy us.

To prepare you

If you want to be an expert in branding and advertising techniques and learn the techniques on digital communication this is your time, with the course in branding and advertising techniques you can perform this function of the best possible way. Today the Internet is a key tool APRAs the success of companies, so it is necessary to learn about their operation and how to communicate in it, so this course in branding and advertising techniques will teach you the necessary knowledge for a correct branding for the brand in addition to the different digital communication techniques and existing online communication tools such as social networks.

Who is it addressed to?

If you want to be an expert in branding and advertising techniques and learn the techniques on digital communication this is your time, with the course in branding and advertising techniques you can perform this function of the best possible way. Today the Internet is a key tool APRAs the success of companies, so it is necessary to learn about their operation and how to communicate in it, so this course in branding and advertising techniques will teach you the necessary knowledge for a correct branding for the brand in addition to the different digital communication techniques and existing online communication tools such as social networks.

Official Character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for learning tailored to you.

You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.

Truly personalized learning

Your style, interests and level define the route. You are the starting point.

Constructivism in action

Explore, experiment and apply. Learning means understanding, not memorizing.

AI that accompanies you, not directs you

PHIA, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a number.

Certification

Logo certificado-1

Degree issued by Euroinnova International Online Education, member of the AEEN (Spanish Business School Association) and recognized with academic excellence in online education by QS World University Rankings

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Scholarships

EducaHub Scholarships

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: for former EducaHub students.

-20%

Unemployment Scholarship: if you prove that you are unemployed.

-20%

Large Family Scholarship: for families with 3 or more children.

-20%

Disability Scholarship: for people with disabilities ≥33%.

-15%

Emprende Scholarship: for self-employed workers who can prove their activity.

-15%

Recommended Scholarship: if you come recommended by a former student.

-15%

Group Scholarship: for joint registrations of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment with AI that guides you to train autonomously and with purpose.

Learn more

Learn at your pace

Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your AI mentor

It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.

LX One Plus: Training without limits

Unlock soft skills, languages ​​and more. Move towards comprehensive and continuous training.