COMM0112 Course Marketing and Communication Management (full professional certificate)

In the field of trade and marketing, it is necessary to know the different fields of marketing and communication management, within the professional area of marketing and public relations. Thus, with this course it is intended to provide the necessary knowledge to be able to attend in the definition, organization, dissemination and supervision of promotional actions and event, of marketing and communication plans, and carry out auxiliary activities of organization and monitoring of the media plan, to launch and prolong the existence of products, services and brands, reinforce the image of the organization, using, if necessary, the English language.

- Obtain and prepare information for the market information system. - Attend the definition and monitoring of marketing policies and plan. - Manage the launch and implementation of products and services in the market. - Organize and manage marketing and communication events, following the established protocol and criteria. - Attend in the organization and monitoring of the established media plan and supports. - Prepare and disseminate, in different supports, materials, simple and self -editable, publipromocial and informative. - Communicate in English with an independent user level in commercial activities.

- Obtain and prepare information for the market information system. - Attend the definition and monitoring of marketing policies and plan. - Manage the launch and implementation of products and services in the market. - Organize and manage marketing and communication events, following the established protocol and criteria. - Attend in the organization and monitoring of the established media plan and supports. - Prepare and disseminate, in different supports, materials, simple and self -editable, publipromocial and informative. - Communicate in English with an independent user level in commercial activities.

This training is adjusted to the training itinerary of the Certificate of Professionalism COMM0112 Marketing and Communication Management, certifying having exceeded the different competence units included, and is aimed at the accreditation of the professional competences acquired through the work experience and non -formal training, via which you will choose to obtain the corresponding certificate of professionalism, through the respective calls. Different Autonomous Communities, as well as the Ministry of Labor itself (Royal Decree 659/2023, of July 18, which develops the management of the professional training system and establishes a permanent procedure for the accreditation of professional competences acquired by work experience or non -formal training).

This course is aimed at professionals in the world of trade and marketing, specifically in marketing and communication management, within the professional area marketing and public relations, and all those interested in attending the definition, organization, dissemination and supervision of promotional actions and event, of marketing and communication plans, and carrying out auxiliary activities of organization and monitoring of the media plan, to launch and prolong the existence of products, services and brands Reinforcing the image of the organization, using it, if necessary, the English language.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.