Customer loyalty course: customer marketing and loyalty course

Educational Institution
Mode On-line
Duration 200 hours
Languages Spanish
Gs. 3.007.000
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Curriculum

Summary

Customer relationship management can become an intangible asset of the company to offer added value to the products and services it markets. Relational marketing and CRM systems have become essential tools for the development of a customer loyalty strategy. MANAGEING THE DATA BASES AND PERFORMING THE CUSTOMER AGREEMENT THROUGH THE ACCOUNT OF THE WHOLE PURCHASE IS FUNDAMENT TO DETECT THOSE POINTS TO PRESTING AND ADD VALUE TO THE USER EXPERIENCE, INCREASING THEIR LEVEL OF SATISFACTION WITH THE BRAND. Apply relational marketing techniques and inbound marketing and trigger the degree of satisfaction of your customers.

Goals

- Analyze the importance of positioning and corporate reputation of the organization. - To create market segments with differentiated strategies. - Apply some relational marketing techniques aimed at creating and strengthening relationships with current and potential customers. - Apply an inbound marketing strategy to guide the potential client throughout the conversion funnel. - Know some necessary techniques to enrich relationships with customers and ensure that they become branded prescribers. - Increase customer satisfaction by helping us monitoring and CRM systems.

Professional opportunities

- Analyze the importance of positioning and corporate reputation of the organization. - To create market segments with differentiated strategies. - Apply some relational marketing techniques aimed at creating and strengthening relationships with current and potential customers. - Apply an inbound marketing strategy to guide the potential client throughout the conversion funnel. - Know some necessary techniques to enrich relationships with customers and ensure that they become branded prescribers. - Increase customer satisfaction by helping us monitoring and CRM systems.

To prepare you

Customer relationship management can become an intangible asset of the company to offer added value to the products and services it markets. Relational marketing and CRM systems have become essential tools for the development of a customer loyalty strategy. MANAGEING THE DATA BASES AND PERFORMING THE CUSTOMER AGREEMENT THROUGH THE ACCOUNT OF THE WHOLE PURCHASE IS FUNDAMENT TO DETECT THOSE POINTS TO PRESTING AND ADD VALUE TO THE USER EXPERIENCE, INCREASING THEIR LEVEL OF SATISFACTION WITH THE BRAND. Apply relational marketing techniques and inbound marketing and trigger the degree of satisfaction of your customers.

Who is it addressed to?

Customer relationship management can become an intangible asset of the company to offer added value to the products and services it markets. Relational marketing and CRM systems have become essential tools for the development of a customer loyalty strategy. MANAGEING THE DATA BASES AND PERFORMING THE CUSTOMER AGREEMENT THROUGH THE ACCOUNT OF THE WHOLE PURCHASE IS FUNDAMENT TO DETECT THOSE POINTS TO PRESTING AND ADD VALUE TO THE USER EXPERIENCE, INCREASING THEIR LEVEL OF SATISFACTION WITH THE BRAND. Apply relational marketing techniques and inbound marketing and trigger the degree of satisfaction of your customers.

Official Character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for learning tailored to you.

You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.

Truly personalized learning

Your style, interests and level define the route. You are the starting point.

Constructivism in action

Explore, experiment and apply. Learning means understanding, not memorizing.

AI that accompanies you, not directs you

PHIA, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a number.

Certification

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Degree issued and endorsed by the European Institute of Business Studies "Unofficial Teaching and not leading to obtaining an official or certificate of professionalism."

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Scholarships

EducaHub Scholarships

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: for former EducaHub students.

-20%

Unemployment Scholarship: if you prove that you are unemployed.

-20%

Large Family Scholarship: for families with 3 or more children.

-20%

Disability Scholarship: for people with disabilities ≥33%.

-15%

Emprende Scholarship: for self-employed workers who can prove their activity.

-15%

Recommended Scholarship: if you come recommended by a former student.

-15%

Group Scholarship: for joint registrations of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment with AI that guides you to train autonomously and with purpose.

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Learn at your pace

Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your AI mentor

It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.

LX One Plus: Training without limits

Unlock soft skills, languages ​​and more. Move towards comprehensive and continuous training.