Diploma in Inbound Marketing

Institución Educativa
Mode On-line
Duration 130 hours
Languages Spanish
Gs. 3.046.000
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Plan de estudios

Summary

The Diploma in Inbound Marketing is essential for professionals seeking to dominate attraction marketing techniques in the digital age. This program deepens how to attract, convert and fidelize customers through relevant and valuable content. Students will learn to implement effective SEO and SEM strategies, manage social networks, and create email marketing campaigns that generate qualified leads. You will focus on the creation of content strategies and the use of web analytics to measure and optimize campaign performance. You will have the necessary tools and knowledge to execute efficient inbound campaigns and significantly improve the online presence of their brands or companies.

Goals

- Dominate SEO and SEM strategies to improve online visibility. - Create and manage attractive and effective digital content. - Implement inbound marketing tactics for the generation of Leads. - Use social networks to increase engagement and loyalty.

Professional exits

After graduating the Diploma in Inbound Marketing you can opt for roles such as Inbound Marketing specialists, content creation, social network management, SEO/SEM specialists, and digital marketing strategists. You will be prepared to work in marketing agencies, corporate marketing departments, and as marketing consultants.

To prepare you

This Diploma in Inbound Marketing prepares you to develop and implement customer -centered online marketing strategies. You will learn to create valuable content that attracts your target audience, to use SEO and SEM tools to improve your online presence. You will get the necessary skills to implement an effective inbound marketing strategy and measure its success through web analytics.

Who is it addressed

Inbound marketing diploma is aimed at marketing professionals, content creators, SEO/SEM specialists, social media managers, and any person interested in learning about modern attraction marketing techniques. It is ideal to attract and retain customers through digital content strategies and online marketing.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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Diploma Title in Inbound Marketing issued by Hemispheres University in collaboration with European Institute for Business Studies (INESEM)

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

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Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.