Diploma in tourist products marketing
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Syllabus
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Summary
The Diploma in tourist products marketing responds to the growing need for trained professionals in the promotion and management of tourist destinations and products. This program addresses from strategic planning to the implementation of tourist marketing campaigns, focusing on the creation of unique and sustainable tourist experiences. You will learn to analyze markets, develop effective digital strategies and use branding techniques to position destinations and tourist products. This diploma integrates sustainable tourism practices, preparing to lead in a constant change and contribute to the development of responsible and attractive tourism.
Goals
Professional opportunities
To prepare you
The Diploma in tourist products marketing prepares professionals to lead in the creation, promotion and management of tourism products and experiences. You will learn to develop marketing strategies that respond to the demands of the global market, focusing on sustainability and the creation of unique tourist experiences. You will have the skills to successfully position destinations and tourist products in the market.
Who is it addressed to?
The Diploma in Tourist Products Marketing is designed for tourism, marketing professionals, tourist destinations and entrepreneurs of the sector. It is ideal for those who seek to acquire or update knowledge in tourist marketing, strategies for the promotion and development of innovative and sustainable tourist products.
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Certification
Diploma Title in Marketing of Tourist Products issued by the Hemispheres University in collaboration with the European Institute for Business Studies (INEEM)
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