Expert neuromarketing and market research
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Syllabus
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Summary
This course in neuromarketing and market studies offers specialized training in this area. If you want to specialize in the marketing area in relation to the essential techniques of the application of neuromarketing this is your time. When we talk about neuromarketing we refer to those techniques that give us the opportunity to analyze concepts such as emotions, senses or consumer attention, either directly or indirectly, in order to know the stimuli that will help us optimize and improve our management. With this knowledge and training in advertising and market studies will be able to carry out marketing campaigns that seduce their objective demand.
Goals
Professional opportunities
To prepare you
This expert neuromarketing and market research prepares him to have a broad marketing vision and be able to special Your decision -making at the time of purchase. Students will be able to intervene in the creative process of any advertising campaign, knowing all the processes and actively collaborate in them
Who is it addressed to?
This communication and advertising course is aimed at all those interested in the world of marketing or any professional who wants to acquire knowledge about advertising, the importance of the media and the creative development process behind advertising campaigns.
Official Character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.
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Your style, interests and level define the route. You are the starting point.
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Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Degree issued by the European Fiscal Advisory Institute (INEA), endorsed by the European Institute for Business Studies (INESEM) “Unofficial Teaching and not leading to obtaining an official degree or certificate of professionalism.”
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Group Scholarship: for joint registrations of 3 or more people.
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