International Master's Degree in Marketing Directorate + Branding Expert and Brand Management Master

If you have an interest in the marketing environment or in the commercial area and want to know the fundamental aspects to function professionally in this area, this is your time, with the mastery in marketing management and sales direction you can acquire the necessary knowledge to develop this work successfully. Thanks to the realization of this master's degree, you will know the appropriate marketing techniques to be carried out both in the online and Mobile environment, complementing their training with the management skills and management processes of the sales force if you want to specialize in the concept of branding and perform strategies in online marketing within this field this is your time, with the expert in branding and management of the brand you can acquire the necessary knowledge to function in a professional way This environment. Inbound Marketing is to make the user who finds the brand, performing different strategies to achieve it, so carrying out processes to optimize branding in the digital environment from this concept can be very interesting for companies or organizations.

- To publicize the student the set of marketing techniques and policies and facilitate their application in the management of SMEs, thus increasing their professional qualification and contributing to their stability in the workplace. - Provide workers with adequate training in matters that train to develop competences and qualifications in jobs that entail management responsibilities, to effectively develop and organize the policies, strategies, techniques and tasks related to the marketing of the company correctly. - Train workers in the commerce sector to differentiate and identify the different concepts that marketing activity includes. - Show the framework in which the promotions are located, within the marketing strategies Mix. - Show the relationship between promotions and other marketing activities. - To be able to identify the specific place in which promotional marketing activity is integrated, within the strategy and/or marketing plan designed for the company. - Deepen the negotiation, its techniques and the figure that the negotiator plays. - Lead the commercial team facilitating its involvement and motivation to favor the fulfillment of the objectives of the sales plan, values and corporate identity. - Develop a search engine marketing campaign to increase customer collection. - Manage mobile marketing tools that are effective. - Know the importance of Mix marketing in digital companies. - Learn about branding and Internet positioning. - Learn about the planning of Leads generation and qualification strategies. HubSpot - Know the different advertising strategies offered by the Internet and mobile devices, as well as learn to create online sales campaigns and promotions. - Learn to create online sales campaigns and promotions. - Create content specially addressed to buyers. - Publish the content in the online format that best suits its sector, podcast, blogs, e -books, websites ... - Learn the role of marketing in the economic system and business management. - Know the fundamental bases of online marketing and web positioning. - Know the information and resources offered by Google Analytics.

- To publicize the student the set of marketing techniques and policies and facilitate their application in the management of SMEs, thus increasing their professional qualification and contributing to their stability in the workplace. - Provide workers with adequate training in matters that train to develop competences and qualifications in jobs that entail management responsibilities, to effectively develop and organize the policies, strategies, techniques and tasks related to the marketing of the company correctly. - Train workers in the commerce sector to differentiate and identify the different concepts that marketing activity includes. - Show the framework in which the promotions are located, within the marketing strategies Mix. - Show the relationship between promotions and other marketing activities. - To be able to identify the specific place in which promotional marketing activity is integrated, within the strategy and/or marketing plan designed for the company. - Deepen the negotiation, its techniques and the figure that the negotiator plays. - Lead the commercial team facilitating its involvement and motivation to favor the fulfillment of the objectives of the sales plan, values ​​and corporate identity. - Develop a search engine marketing campaign to increase customer collection. - Manage mobile marketing tools that are effective. - Know the importance of Mix marketing in digital companies. - Learn about branding and Internet positioning. - Learn about the planning of Leads generation and qualification strategies. HubSpot - Know the different advertising strategies offered by the Internet and mobile devices, as well as learn to create online sales campaigns and promotions. - Learn to create online sales campaigns and promotions. - Create content specially addressed to buyers. - Publish the content in the online format that best suits its sector, podcast, blogs, e -books, websites ... - Learn the role of marketing in the economic system and business management. - Know the fundamental bases of online marketing and web positioning. - Know the information and resources offered by Google Analytics.

If you have an interest in the marketing environment or in the commercial area and want to know the fundamental aspects to function professionally in this area, this is your time, with the mastery in marketing management and sales direction you can acquire the necessary knowledge to develop this work successfully. Thanks to the realization of this master's degree, you will know the appropriate marketing techniques to be carried out both in the online and Mobile environment, complementing their training with the management skills and management processes of the sales force if you want to specialize in the concept of branding and perform strategies in online marketing within this field this is your time, with the expert in branding and management of the brand you can acquire the necessary knowledge to function in a professional way This environment. Inbound Marketing is to make the user who finds the brand, performing different strategies to achieve it, so carrying out processes to optimize branding in the digital environment from this concept can be very interesting for companies or organizations.

The Master in Marketing Management and Sales Directorate is aimed at all those marketing sector professionals who want to continue training, as well as interested people in specializing in this sector.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.