Marketing and Advertising Specialist Course: Campaign Management

Educational Institution
Mode On-line
Duration 200 hours
Languages Spanish
Gs. 1.858.000
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Curriculum

Summary

The marketing and advertising specialist course: campaign management offers you the opportunity to highlight in a sector in constant growth and high labor demand. With the rise of social networks and digital transformation, companies need professionals capable of managing effective advertising campaigns and innovative marketing strategies. Through this course, you will acquire essential skills in advertising, business marketing, social marketing, corporate social responsibility and the management of social networks and web 2.0. You will learn to develop effective marketing plans and to implement advertising strategies that maximize the impact of your message. In addition, you will know the crucial role of the Community Manager and how viral marketing can transform the visibility of a brand. This online course will allow you to study at your pace and from anywhere, giving you the necessary flexibility to combine your training with other responsibilities. Do not miss the opportunity to become a marketing and advertising specialist and give a boost to your professional career.

Goals

- Understand the importance of advertising in the marketing strategy. - Identify the role of the advertising company in the creation of campaigns. - Evaluate the functions of an advertising agency in the communication process. - Analyze communication channels and their impact on advertising effectiveness. - Develop advertising strategies aligned with marketing objectives. - Develop a marketing plan that includes social and corporate responsibility aspects. - Manage the presence on social networks and apply viral marketing techniques.

Professional opportunities

- Director of Advertising Campaigns - Specialist in Digital Marketing - Community Manager - Social Network Networking Strata - Marketing Consultant for Business - Advertising Projects Coordinator - Market Analyst and Trends - Responsible for Corporate Communication - Advertising Manager in Digital and Traditional Media

To prepare you

The marketing and advertising specialist course: campaigns management prepares you to design and manage effective advertising campaigns, understand the role of advertising companies and advertising agencies, and master communication channels. You will learn to develop marketing plans, apply advertising strategies and use social networks and viral marketing to maximize the scope of your campaigns. This course is a complementary training and does not enable for professional practice.

Who is it addressed to?

The marketing and advertising specialist course: campaign management is aimed at professionals and graduates of the sector that seek to expand or update their knowledge in advertising, advertisers, advertising agencies and marketing strategies. It includes issues such as social networks, viral marketing and corporate social responsibility. It is not enabling for professional practice.

Official Character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for learning tailored to you.

You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.

Truly personalized learning

Your style, interests and level define the route. You are the starting point.

Constructivism in action

Explore, experiment and apply. Learning means understanding, not memorizing.

AI that accompanies you, not directs you

PHIA, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a number.

Certification

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Degree issued by Euroinnova International Online Education, member of the AEEN (Spanish Business School Association) and recognized with academic excellence in online education by QS World University Rankings

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Scholarships

EducaHub Scholarships

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: for former EducaHub students.

-20%

Unemployment Scholarship: if you prove that you are unemployed.

-20%

Large Family Scholarship: for families with 3 or more children.

-20%

Disability Scholarship: for people with disabilities ≥33%.

-15%

Emprende Scholarship: for self-employed workers who can prove their activity.

-15%

Recommended Scholarship: if you come recommended by a former student.

-15%

Group Scholarship: for joint registrations of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment with AI that guides you to train autonomously and with purpose.

Learn more

Learn at your pace

Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your AI mentor

It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.

LX One Plus: Training without limits

Unlock soft skills, languages ​​and more. Move towards comprehensive and continuous training.