Master in Marketing and Digital Communication. RVOE SEP: 20221782 (12/02/2022) + 75 credits

Institución Educativa
Mode On-line
Duration 16 months
Credits 75 cr
Languages Spanish
Gs. 20.062.000
Pago en cuotas sin intereses Acceso para siempre para consultar tu curso

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Plan de estudios

Summary

The Master in Marketing and Digital Communication prepares you to navigate and lead in a sector in constant growth and high labor demand. In a world where digitalization is key, this master offers the necessary tools to highlight in the field of marketing and communication. You will learn about the influence of Big Data, mobile marketing and the importance of understanding new consumers from an integrated perspective. You will develop creative leadership skills, talent management and results marketing strategies, all through a practical approach and adapted to the needs of the current digital environment. With an online methodology, you can access a quality content that will allow you to study from anywhere, favoring conciliation and flexible learning. This training will not only expand your knowledge, but will make you a competitive and versatile professional, ready to face the challenges of the current labor market.

Goals

- Acquire knowledge about Fundamentals of Digital Marketing. - Develop skills in Big Data and strategic analysis. - Understand the importance of the customer in marketing. - Apply effective results marketing techniques. - Learn about web security and data protection. - Explore comprehensive and creative leadership strategies. - Design a adjusted strategic marketing plan.

Professional exits

- Digital marketing strategist: Design and execution of campaigns - Big Data Analyst: Interpretation of data for strategic decisions - Specialist in SEO/SEM: Optimization of online presence - Community Manager: Social Network Management and Reputation - E -Business Consultant: Implementation of Digital Solutions - Communication Director: Planning of Corporate Strategies

To prepare you

This mastery prepares you to master digital marketing and communication in digital environments. You will be able to analyze data and optimize strategies, develop effective social networks, and improve online visibility through SEO. You can design content that increases engagement and managing digital communities with advanced tools. In addition, you will learn to evaluate the impact of real -time marketing actions and create analytical reports for strategic decision making.

Who is it addressed

The Master in Marketing and Digital Communication is aimed at professionals and graduates in the field of marketing who seek to update or expand their knowledge in digital strategies. Ideal for those who wish to deepen data analysis, social networks campaigns, SEO, affiliate marketing and creative leadership, thus improving their strategic decision capacity.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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Double degree: - Master's degree in Marketing and Digital Communication from the Cesuma University with Recognition of Official Validity of Studies (RVOE), granted by the Ministry of Public Education (SEP) of the State of Puebla with RVOE Agreement number 20221782 - Master's degree in Marketing and Digital Communication certified by CEUPE

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

Know more

Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.