Master's Directorate General: International Master in General Directorate

If you want to dedicate yourself professionally to the business management environment and want to acquire the appropriate knowledge to function expert in the functions of management and administration of the company's strategy this is its time, with online mastery in general direction and strategic planning you can learn the essential techniques to develop the different tasks of the business management. Thanks to this mastery you will know the fundamental aspects of human resources management, marketing plans and purchasing management in general.

- Develop the directive competencies of the participant, deepening the global vision of the company. - Assume leadership functions in globalized, competitive and specialized businesses. - Develop strategic thinking, innovation and entrepreneurial capacity. - Know what the leadership of a team and coaching is - Introduce in techniques to improve the operation of a team - Define conflicts and their ways of prevention, coping and resolution. - Learn the ethical values of the RSC. - Know the objectives and management of CSR in organizations. - Insert students into the world of electronic commerce and marketing development in this area. - Introduce students in the world of advertising and their impact on sales. - Acquire knowledge about the logistics of supply. - Make purchases to suppliers and attend to documentation and budgets. - Learn the role of marketing in the economic system and business management. - Know the fundamental bases of online marketing and web positioning.

Business sector / Corporate Social Responsibility / Human Resources / Marketing.

This online mastery in general direction and strategic planning prepares you to know in depth the functions on management and administration of the different departments within the company such as accounting, human resources or marketing in general.

Online mastery in general direction and strategic planning is aimed at professionals from the business environment who wish to specialize in the general management of companies, specializing in tasks of this sector to optimize all departments that help the success of the business.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.