MBA + Specialty - Digital Marketing

Educational Institution
Mode On-line
Duration 20 months
Credits 75 cr
Languages Spanish
Gs. 22.645.000
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Curriculum

Summary

The MBA + specialty master - Digital Marketing offers you a competitive advantage in a context where digital marketing is essential for business success. Currently, companies are looking for professionals capable of leading digital strategies that promote their growth. This master prepares you to face these challenges, developing skills in strategic management, management control, creative leadership and international negotiation. You will learn to integrate advanced tools such as ERP and CRM to optimize business management. In addition, the digital marketing specialty enables you to design effective campaigns, optimizing the online presence of brands. With an approach to ethical leadership and organizational communication, this program is ideal for those who wish to stand out in a booming labor market and with high demand for digital marketing experts. Prepare to lead the digital transformation of companies with a strategic and creative approach.

Goals

- Develop strategic management skills to manage projects effectively. - Identify and apply comprehensive and creative leadership techniques in work teams. - Evaluate and interpret financial indicators to optimize economic decisions. - Implement innovative digital marketing strategies to increase online visibility. - Analyze and improve organizational communication to strengthen business culture. - Design and execute a management control plan to ensure compliance with objectives. - Use ERP and CRM tools to optimize the management of resources and customers.

Professional opportunities

- Digital Marketing Director - Specialist in International Negotiation Strategies - Organizational Communication Manager - Consultant in ERP and CRM Information Systems - Digital Projects Coordinator - International Finance Analyst - Commercial Management Manager - Talent Management Leader - Marketing Expert Mix

To prepare you

At the end of the MBA + specialty course in digital marketing, you will be prepared to develop digital marketing strategies aligned with the strategic direction of the company, lead teams in digital environments and optimize investments through financial analysis. You will be able to design efficient operations, manage digital projects and apply advanced SEO techniques to improve brand visibility. In addition, you will evaluate digital tools to maximize the impact on the market.

Who is it addressed to?

The MBA + Specialty - Digital Marketing course is aimed at professionals and degrees in the sector who seek to update and deepen their knowledge about digital marketing. Ideal for those who want to develop strategies aligned with strategic management, improve their managerial skills and optimize the use of digital tools to maximize the impact on the market.

Methodology

Our methodology combines technology, pedagogy and empathy for learning tailored to you.

You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.

Truly personalized learning

Your style, interests and level define the route. You are the starting point.

Constructivism in action

Explore, experiment and apply. Learning means understanding, not memorizing.

AI that accompanies you, not directs you

PHIA, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a number.

Certification

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Double degree: - Degree in Master in Business Management and Administration (MBA) by the Cesuma University with Recognition of Official Studies Validity (RVOE), granted by the Ministry of Public Education (SEP) of the State of Puebla with RVOE Agreement number 20221770 - MBA + Specialty Title - Digital Marketing certified by CEUPE

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Scholarships

EducaHub Scholarships

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: for former EducaHub students.

-20%

Unemployment Scholarship: if you prove that you are unemployed.

-20%

Large Family Scholarship: for families with 3 or more children.

-20%

Disability Scholarship: for people with disabilities ≥33%.

-15%

Emprende Scholarship: for self-employed workers who can prove their activity.

-15%

Recommended Scholarship: if you come recommended by a former student.

-15%

Group Scholarship: for joint registrations of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment with AI that guides you to train autonomously and with purpose.

Learn more

Learn at your pace

Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your AI mentor

It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.

LX One Plus: Training without limits

Unlock soft skills, languages ​​and more. Move towards comprehensive and continuous training.