Online digital marketing diploma: Digital Marketing Diploma

Educational Institution
Mode On-line
Duration 150 hours
Languages Spanish
Gs. 3.296.000
Pago en cuotas sin intereses Acceso para siempre para consultar tu curso

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Curriculum

Summary

The rapid evolution of the digital economy and information and communication technologies (ICT) have meant a disruptive boom of communication processes and therefore of the purchase processes. In this sense, due to its great advantages, digital marketing has been imposed as the protagonist of the strategic planning of companies. With this diploma in digital marketing you will acquire the necessary skills to implement and execute the marketing plan, its objectives, tactics and actions in any organization, taking into account the tools, professional profiles and resources of the digital field. With this training, bets for advanced and highly specialized training in a growing sector.

Goals

- Lift the concept of digital marketing and its strategic role in marketing 360. - Know the characteristics and advantages of digital marketing. - Apply the inbound marketing strategy in the management of digital communication channels. - Distinguish and use digital marketing tools. - Define the implementation processes of the Digital Marketing Plan. - Identify the tasks of professional digital marketing profiles.

Professional opportunities

Professional exits of the Digital Marketing Diploma are mainly that of Marketing and Communication, Consulting and Advice, Expert profile or specialist in Digital Marketing and Electronic Commerce, as well as other technical profiles related to the same area. In short, for any position related to digital marketing.

To prepare you

The Digital Marketing Diploma prepares you to direct a digital marketing department. You will learn to manage digital marketing actions designing and executing plans that include SEO and SEM, Inbound Marketing, Social CRM, Social Media Management, E. Mail Marketing and Electronic Commerce, as well as coordinate the profiles involved in the area and make decisions about marketing and communication of the company

Who is it addressed to?

The Digital Marketing Diploma is aimed at marketing, communication and direction professionals who seek a specialization in the digital field to boost their career in the marketing department of any organization. As well as technical profiles interested in expanding their training with a strategic vision of digital marketing management.

Methodology

Our methodology combines technology, pedagogy and empathy for learning tailored to you.

You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.

Truly personalized learning

Your style, interests and level define the route. You are the starting point.

Constructivism in action

Explore, experiment and apply. Learning means understanding, not memorizing.

AI that accompanies you, not directs you

PHIA, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a number.

Certification

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Digital Marketing Diploma Diploma with Curriculum Value issued by Universidad Da Vinci European Business School

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Scholarships

EducaHub Scholarships

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: for former EducaHub students.

-20%

Unemployment Scholarship: if you prove that you are unemployed.

-20%

Large Family Scholarship: for families with 3 or more children.

-20%

Disability Scholarship: for people with disabilities ≥33%.

-15%

Emprende Scholarship: for self-employed workers who can prove their activity.

-15%

Recommended Scholarship: if you come recommended by a former student.

-15%

Group Scholarship: for joint registrations of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment with AI that guides you to train autonomously and with purpose.

Learn more

Learn at your pace

Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your AI mentor

It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.

LX One Plus: Training without limits

Unlock soft skills, languages ​​and more. Move towards comprehensive and continuous training.