Postgraduate in marketing and commercial distribution

This course in marketing and commercial distribution offers you a specialized training in the field. If you have an interest in the marketing environment and want to learn the essential concepts on strategic marketing, commercial distribution and all its components this is your time, with the course in marketing and commercial distribution you can acquire the fundamental knowledge to function professionally in this sector. Thanks to this course in marketing and commercial distribution you will know the processes of marketing and positioning, applying different techniques to develop a professional marketing plan and commercial distribution.

- Make a market segmentation. - Know the factors that influence consumer behavior. - Apply different types of positioning strategies. - Make a marketing plan. - Know the different distribution channels, as well as the aspects with which to have in your management. - Understand the functions performed by wholesale and retail channels, and the different forms of action for each case. - Learn what are the fundamental principles of remuneration to distributors, as well as knowing about the positive and negative aspects of the modalities of discounts applied to each channel.

- Make a market segmentation. - Know the factors that influence consumer behavior. - Apply different types of positioning strategies. - Make a marketing plan. - Know the different distribution channels, as well as the aspects with which to have in your management. - Understand the functions performed by wholesale and retail channels, and the different forms of action for each case. - Learn what are the fundamental principles of remuneration to distributors, as well as knowing about the positive and negative aspects of the modalities of discounts applied to each channel.

The marketing and commercial distribution course prepares you to develop strategies that allow you to know the behavior of the consumer in order to perform a market segmentation.

The marketing and commercial distribution course is aimed at marketing professionals who wish to apply different strategies to improve corporate reputation and branding. It is also interesting for people interested in specific actions within marketing.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.