Postgraduate in online marketing tool management
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Syllabus
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Summary
This course in online marketing tool management offers you a specialized training in the field. We all believe to know what the Internet is today and for day, but as many know, this is not entirely true, since the Internet is a living something that changes and evolves with surprising speed. Most companies strive to design web pages that like their customers, but unfortunately many of them do not know, or simply forget that, in order to achieve the level of visibility on the desired Internet it is necessary to have a correct online strategy that manages to integrate on the Internet all the advertising and commercial processes of their business. This is where the positioning comes into play. When we talk about correctly positioning a website, we talk about positioning keywords, that is, the terms that will seek potential clients. To understand this and apply it to its own commercial sector or company is what is intended with this course in online marketing and web positioning. Similarly, this course in online marketing tool management offers the student the possibility of positioning himself with a website that is appreciated, is complete, complete, etc., for which it is necessary to choose a good online strategy that manages to integrate on the Internet all the advertising and commercial processes of a business.
Goals
Professional opportunities
To prepare you
This course in online marketing tool management prepares you to know what web positioning and the basic operation of search engines, the differences between natural and sponsoring positioning and the choice of the most appropriate marketing strategies to achieve the objectives.
Who is it addressed to?
This course in online marketing tool management is aimed at those who want to learn strategies that allow them to position their website (natural and sponsored positioning) or measure the effectiveness of their positioning.
Official Character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.
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Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Degree issued by Educa Business School as an accredited business school for the delivery of higher postgraduate training, with professional validity at international level
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Alumni Scholarship: for former EducaHub students.
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Unemployment Scholarship: if you prove that you are unemployed.
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Large Family Scholarship: for families with 3 or more children.
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Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
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